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Press Release
Title: SUGAR BOWL RESORT WINS NATIONAL SKI AREA ASSOCIATION’S 2009/10 “BEST OVERALL GUEST SERVICE” AWARD
Location: Donner Summit, CA
Release Date: 04/17/2010
FOR IMMEDIATE RELEASE

April 17, 2010

Contact:
Jennie Bartlett, Sugar Bowl Resort
(530) 426-6724


SUGAR BOWL RESORT WINS NATIONAL SKI AREA ASSOCIATION’S 2009/10 “BEST OVERALL GUEST SERVICE” AWARD

(Donner Summit, CA) – The National Ski Area Association has announced this year’s winners for Best Overall Guest Service Program, and Lake Tahoe’s Sugar Bowl Resort has taken top honors for resorts in the 100,000 – 250,000 visits category. Long recognized for its attention to the guest experience, Sugar Bowl welcomes the recent accolades from the ski resort industry’s trade association, representing 329 resorts nationwide that account for more than 90% of total skier and snowboarder visits in the United States. “A huge honor, indeed” said Sugar Bowl’s director of sales and marketing John Monson. “We very much focus on guest service as a key differentiator in the Tahoe ski resort market, and this award is great recognition for every Sugar Bowl staff member that strives to deliver an exceptional resort experience for our skiers and riders, each and every day of the season.” Sugar Bowl will be recognized and presented with the award at this year’s NSAA National Convention and Tradeshow in Orlando, Florida on May 3rd. For a listing of all award recipients, including Best Overall Marketing Programs, visit: http://www.up0.net/ct.html?rtr=on&s=eaq2,es1z,epo,mald,7ub9,dfdo,23k2

The National Ski Area Association, established in 1962, strives to foster, stimulate and promote growth in the ski resort industry. Additional information is available at www.nsaa.org. Celebrating 70 years of skiing and riding atop Donner Summit, Sugar Bowl Resort boasts 1,500 skiable acres, 1,500 vertical feet, four distinct peaks, and the most annual snowfall in North Lake Tahoe. For more information on the resort, visit www.sugarbowl.com or call (530) 426-9000.

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Sugar Bowl
PO Box 5
629 Sugar Bowl Rd.
Norden, CA 95734
530-426-9000